Fort Lauderdale, Fla. and Memphis, Tenn. – As the leading advocacy for female consumers, WomenCertified is delighted to honor AutoZone with the 2014 Women’s Choice Award for America’s Best in Automotive: Auto Parts Retailer. This award designation is based on a national survey sent to tens of thousands of women who were asked to select the brands they most highly recommend.
“It’s an honor to be a Women’s Choice Award recipient for demonstrating exceptional customer service in meeting the needs of women,” said Al Saltiel, senior vice president, marketing, customer satisfaction for AutoZone. “We are proud that AutoZone has been recognized as a brand women trust and recommend to others when choosing automotive parts and accessories.”
As the leading retailer and distributor of automotive replacement parts and accessories in the U.S., AutoZone provides the best parts, prices and customer service in the automotive aftermarket industry.
The Women’s Choice Award seal will be displayed at AutoZone retail locations across the U.S., signifying that AutoZone is one of the most trusted and recommended brands by women. The company is known for going the extra mile for customers and in the community, and focuses around many initiatives to help consumers with DIY projects, including offering loaner tools, free car battery checks, engine diagnostics testing, and more.
Delia Passi, founder of the Women’s Choice Awards and author of Winning the Toughest Customer: The Essential Guide to Selling to Women, established the award to honor brands that have demonstrated exceptional service in meeting the needs of women and that receive an extraordinary recommendation rating by women. The Women’s Choice Award sets the standard for helping women make smarter choices by collectively identifying the brands most recommended and trusted by women and those that deliver a customer experience worthy of her recommendation. In fact, according to MedeliaMonitor 2013, nine out of 10 women would “definitely” trust a brand more if it carried the Women’s Choice Award.
“We are pleased to salute AutoZone for its focus on providing an excellent customer experience for women, a commitment that is recognized by female consumers nationwide, says Passi. “Recognizing AutoZone as an America’s Best Auto Parts Retailer helps ‘women guide other women’ to make smart choices in the automotive category.”
This recognition acknowledges that today’s U.S. female consumer, many of whom are information gatherers for their families around purchasing decisions, consider themselves a broadcaster to help others make smart choices. Given that, more brands are focus on delivering a customer experience women will love.
Other brands that have been honored with the Women’s Choice Award for customer service include Goodyear, Hertz, Sealy, AT&T U-verse, Ashley Furniture, Singer and many more .
As of November 23, 2013, AutoZone sells auto and light truck parts, chemicals and accessories through 4,843 AutoZone stores in 49 states, the District of Columbia and Puerto Rico in the U.S., 363 stores in Mexico and four stores in Brazil for a total store count of 5,210.
AutoZone is the leading retailer and a leading distributor of automotive replacement parts and accessories in the United States. Each store carries an extensive product line for cars, sport utility vehicles, vans and light trucks, including new and remanufactured automotive hard parts, maintenance items, accessories, and non-automotive products. Many stores also have a commercial sales program that provides commercial credit and prompt delivery of parts and other products to local, regional and national repair garages, dealers, service stations, and public sector accounts. AutoZone also sells the ALLDATA brand diagnostic and repair software through www.alldata.com. Additionally, we sell automotive hard parts, maintenance items, accessories, non-automotive products and subscriptions to the ALLDATAdiy product through www.autozone.com, accessories through www.autoanything.com and our commercial customers can make purchases through www.autozonepro.com. AutoZone does not derive revenue from automotive repair or installation.
ABOUT WOMEN’S CHOICE AWARD
The Women’s Choice Award sets the standard for helping women make smarter choices by collectively identifying the brands, products and services most recommended and trusted by women and those that deliver a customer experience worthy of her recommendation. Awards are based on surveys of thousands of women, as well as research conducted in partnership with the Wharton School of the University of Pennsylvania on what drives the consumer experience for women vs. men. As the leading advocate for female consumers, WomenCertified Inc., home of the Women’s Choice Award, created the first national award based on the ratings and preferences of women to provide them with a collective voice. Women can make their preferences heard and be part of the mission toward a million voices strong by visiting the Women’s Choice Award official website at www.womenschoiceaward.com and joining the network.
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